From Kabul and Kenya to Cameroon and Karachi… Salma Zulfiqar has worked on major humanitarian events which have made international headlines. She has worked for the United Nations (UNOCHA, UNICEF, UNPOS, UNESCO) and Save the Children in Africa, Asia the Middle East and Europe.
Her skills include writing for the web, producing multi-media, storytelling, film making, securing international and local media coverage, creating and implementing communication strategies for large scale events and strategising for viral marketing of campaigns on social media channels.
Salma's eye witness films and multi-media have been shown on CNN, Al-Jazeera and the BBC. Her films have been screened at the Raindance Film Festival in the UK and the Burbank International Film Festival in Los Angeles.
Salma’s creativity also flows into the world of art. Her artwork has been influenced by the extraordinary landscapes and textiles she has encountered during her travels and her creations on canvas have been exhibited in London, Birmingham, Dubai and Paris.
Event communications strategy
"Salma worked with us for over a year. In our busy fast moving press office. Her work was excellent she understood the demands of the multi media environment - with particular expertise in new media - and secured us some strong and influential coverage. She fitted in well with the team picked up new tasks quickly was adaptable and able to multi task across different areas - a perfect media consultant!"Ishbel Matheson, Director of Media, Save the Children & currently Director of Public Affairs and Communications for the Overseas Development Institute
"Salma is a true professional and was able to deliver on time despite working in a hugely challenging environment. During the consultancy with the UNICEF Chad office, Salma managed a number of different high profile media projects, including a visit from UNICEF Goodwill Ambassador, Mia Farrow, to highlight the country's severe food crisis. Salma also developed and managed the media strategy for a sub-regional conference on stopping recruitment of Child Soldiers in Central Africa in 2010. Salma was successful in securing high level media coverage of key issues affecting children in Chad and was a real asset in my team."Dr. Marzio Babille, former UNICEF Chad Representative
"I was Salma's project manager at the United Nations Political Office for Somalia (UNPOS). She was dedicated to excellence while providing oversight to the creative side of our multimedia and digital media productions. She provided valuable insights and achieved a high level of quality control for our audio-visual productions. She was a joy to work with, focused and dependable."Anne Mugisha Bwomezi - Chief, Information Support Management at United Nations - UNSOS